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Exploring the ‘Trad-Wife’ Phenomenon

The phenomenon devalues the real work by glamorizing the household chores done by wives on a daily basis off-camera. It creates a ‘perfect myth’ by presenting expensive aesthetic kitchenware, ‘organic, homegrown’ ingredients. This masks the gruelling, repetitive and unglamorous nature…

TikTok & Shorts

Short-form political content, trends, and viral messaging.

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